Claiming and optimizing your Google My Business (GMB) listing is one of the simplest and most effective ways to attract new customers. It’s a free, on-Google, way for you to tell people what they can expect from your business—from operating hours or products offered to customer reviews. Google My Business is an indispensable tool for any business striving to grow. When the number of Google searches for local businesses skyrocketed by over 100% in just one year, it became clear that every company needs a strong presence on this search engine and review site.
This shift in consumer behavior has significantly increased the number of consumers who turn to Google My business for finding, choosing, rating, endorsing, or condemning local businesses within their area. 79% of consumers will likely adopt a new digital-first lifestyle, and they are unlikely to return to their old ways. This Birdeye infographic shares the complete toolkit to supercharge lead generation.